Artiphon Chorda

2020/Musical Instrument/Pull Design Team

Artiphon is a company specializing in the development and sale of innovative electronic musical instruments. These instruments exist at the intersection of real instruments and toys, allowing both artists and everyday users to easily create and perform outstanding music. Prior to this product, the company had already introduced larger and smaller lines of electronic instruments. This new product, however, aims to strike a balance between the two, offering both portability and advanced sound control capabilities.

Pull design team and I was responsible for redesigning and enhancing the overall appearance of the 3D model originally created by the client’s engineering team. Through close collaboration, we softened the rigid contours, transforming them into smoother, more ergonomic curves for better finger operation. We also refined the shapes of the base and playing surface, ensuring greater comfort, aesthetics, and improved usability.

Artiphon Chorda Official Website